Knowing the difference between "selling" alcohol (public) and "catering" alcohol (private) determines your TABC submission deadline.
When you take your bar or restaurant operations on the road, it is easy to assume that "an event is an event." However, the TABC views off-site alcohol service through two very different lenses depending on one critical factor: who is paying for the drink.
Understanding the distinction between "selling" and "catering" is essential because it determines your submission deadline and whether you are at risk for administrative fees.
Scenario A: "Selling by the Drink" (Public Events)
This category applies when you are selling alcohol directly to the individual consumer. Common examples include setting up a booth at a public Christmas market, running a cash bar at a festival, or a pop-up event where guests pay per drink.
Because this is a retail sale transaction occurring off your licensed premises, the TABC requires a stricter approval timeline.
The Rule: You must request prior approval from the TABC.
The Deadline: You must submit this request at least 10 business days in advance.
The Risk: Failing to meet this 10-day window is the primary trigger for late fees.
Scenario B: "Catering" (Private Events)
This category typically covers private gatherings where the host pays for the alcohol in bulk, and drinks are not sold individually to guests. Think of your standard office holiday party, a typical wedding, or a private corporate dinner.
Since the alcohol is not being "sold by the drink" to the public, the TABC offers more flexibility regarding the timeline.
The Rule: You are simply required to notify the TABC prior to the event.
The Benefit: No late fees apply. This is particularly helpful for last-minute private bookings that might come in under the 10-day mark.
At a Glance: Which Rules Apply?
| Feature | Selling (Cash Bar/Public) | Catering (Host Pays/Private) |
|---|---|---|
| Transaction | Guest pays by the drink | Host pays for the alcohol |
| Examples | Festivals, Markets, Pop-ups | Weddings, Office Parties |
| TABC Deadline | 10 Business Days in advance | Notify Prior to event |
| Late Fees? | Yes, if deadline is missed | No late fees apply |
The Process Is Similar for Both
While the deadlines differ, the actual compliance requirements remain largely the same for both scenarios. Whether you are selling beers at a festival or pouring champagne at a wedding, you must still:
Request a TEA: Submit the Temporary Event request through the proper channels.
Affirm Legality: Confirm that the location is legal for the sale/service of alcohol (e.g., checking it is not in a dry area).
Get Permission: Obtain written permission from the Landlord or property owner and provide it to the TABC.
đź’ˇ Storm Liquor License Pro-Tip: Do not let the "Private Event" flexibility make you complacent. Even though no late fees apply, you must still notify the TABC before the event starts. Operating off-premises without any notification is a violation of your permit.
We Handle the Paperwork, You Pour the Drinks
Don't get bogged down trying to count business days or categorize your event types. Whether it’s a massive public festival or an intimate private wedding, we ensure your Temporary Event Approvals are filed correctly and on time.
Disclaimer: This blog is for informational purposes only and does not constitute legal advice. TABC regulations are subject to change.
